With this Privacy Policy, we provide information about which personal data we process in connection with our activities and operations, including our www.zum-weinkeller.ch website. In particular, we provide information on why, how and where we process which personal data. We also provide information about the rights of persons whose data we process.
For individual or additional activities and operations, further data protection declarations and other legal documents such as general terms and conditions, terms of use or conditions of participation may apply.
We are subject to Swiss data protection law and any applicable foreign data protection law, in particular that of the European Union (EU) with the General Data Protection Regulation (GDPR). The European Commission recognizes that Swiss data protection law ensures adequate data protection.
Responsibility for the processing of personal data:
Weinkeller & Co AG
Kreuzstrasse 26
8008 Zürich
We would like to point out if there are other controllers for the processing of personal data in individual cases.
Personal data means any information relating to an identified or identifiable natural person. A data subject is a person about whom we process personal data.
Processing includes any handling of personal data, regardless of the means and procedures used, for example querying, matching, adapting, archiving, storing, reading out, disclosing, obtaining, recording, collecting, deleting, sorting, organizing and structuring personal data; the collection, disclosure, structuring, organization, storage, alteration, dissemination, linking, destruction and use of personal data.
The European Economic Area (EEA) comprises the member states of the European Union (EU) and the Principality of Liechtenstein, Iceland and Norway. The General Data Protection Regulation (GDPR) refers to the processing of personal data as the processing of personal data.
2.2 Legal bases
We process personal data in accordance with Swiss data protection law, in particular the Federal Act on Data Protection (Data Protection Act, FADP) and the Ordinance on Data Protection (Data Protection Ordinance, DPO).
We process – if and insofar as the General Data Protection Regulation (GDPR) is applicable – personal data in accordance with at least one of the following legal bases:
We process the personal data that is necessary in order to carry out our activities and operations in a permanent, user-friendly, secure and reliable manner. Such personal data may in particular fall into the categories of inventory and contact data, browser and device data, content data, meta or marginal data and usage data, location data, sales data as well as contract and payment data.
We process personal data for the duration required for the respective purpose(s) or by law. Personal data that no longer needs to be processed is anonymized or deleted.
We may have personal data processed by third parties. We may process personal data jointly with third parties or transfer it to third parties. Such third parties are, in particular, specialized providers whose services we use. We also ensure data protection for such third parties.
We process personal data basically only with the consent of the data subjects. If and to the extent that processing is permitted for other legal reasons, we may refrain from obtaining consent. For example, we may process personal data without consent in order to fulfill a contract, to comply with legal obligations or to protect overriding interests.
In this context, we process in particular information that a data subject provides to us voluntarily when making contact, for example by post, email, instant messaging, contact form, social media or telephone or when registering for a user account. We may store such data in an address book or with comparable tools, for example. If we receive data about other persons, the persons providing the data are obliged to guarantee data protection for these persons and to ensure the accuracy of this personal data.
We also process personal data that we receive from third parties, obtain from publicly accessible sources or collect in the course of our activities and operations, if and to the extent that such processing is permitted by law.
We process personal data basically in Switzerland and in the European Economic Area (EEA). However, we may also export or transfer personal data to other countries, in particular in order to process it or have it processed there.
We may export personal data to all states and territories on earth as well as elsewhere in the universe, provided that the law there complies with decision of the Swiss Federal Council ensures adequate data protection and – if and to the extent that the General Data Protection Regulation (GDPR) is applicable – in accordance with decision of the European Commission ensures adequate data protection.
We may transfer personal data to countries whose law does not guarantee adequate data protection, provided that data protection is guaranteed for other reasons, in particular on the basis of standard data protection clauses or with other suitable guarantees. By way of exception, we may export personal data to countries without adequate or appropriate data protection if the special requirements under data protection law are met, for example the express consent of the data subjects or a direct connection with the conclusion or execution of a contract. We will be happy to provide data subjects with information about any guarantees or provide a copy of any guarantees upon request.
We grant data subjects all claims in accordance with the applicable data protection law. Data subjects have the following rights in particular:
We may defer, restrict or refuse the exercise of the rights of data subjects to the extent permitted by law. We may inform data subjects of any requirements that must be met in order to exercise their data protection rights. For example, we may refuse to provide information in whole or in part with reference to business secrets or the protection of other persons. For example, we may also refuse to delete personal data in whole or in part with reference to statutory retention obligations.
We may provide for costs for the exercise of rights as an exception. We will inform data subjects of any costs in advance.
We are obliged to take appropriate measures to identify data subjects who request information or assert other rights. Data subjects are obliged to cooperate.
5.2 Right to lodge a complaint
Data subjects have the right to enforce their data protection claims through legal channels or to lodge a complaint with a competent data protection supervisory authority.
The data protection supervisory authority for private controllers and federal bodies in Switzerland is the Federal Data Protection and Information Commissioner (EDÖB).
Affected persons have – if and insofar as the General Data Protection Regulation (GDPR) is applicable – the right to lodge a complaint with a competent European data protection supervisory authority.
We take appropriate technical and organizational measures to ensure data security appropriate to the respective risk. However, we cannot guarantee absolute data security.
Our website is accessed using transport encryption (SSL / TLS, in particular with the Hypertext Transfer Protocol Secure, abbreviated to HTTPS). Most browsers indicate transport encryption with a padlock in the address bar.
Our digital communication is subject to mass surveillance without cause or suspicion and other surveillance by security authorities in Switzerland, the rest of Europe, the United States of America (USA) and other countries, as is basically the case with all digital communication. We cannot directly influence the corresponding processing of personal data by intelligence services, police forces and other security authorities.
We may use cookies. Cookies – own cookies (first-party cookies) as well as cookies from third parties whose services we use (third-party cookies) – are data that are stored in the browser. Such stored data does not have to be limited to traditional cookies in text form.
Cookies can be stored in the browser temporarily as «session cookies» or for a certain period of time as so-called permanent cookies. «Session cookies» are automatically deleted when the browser is closed. Permanent cookies have a specific storage period. In particular, cookies make it possible to recognize a browser the next time it visits our website and thus, for example, to measure the reach of our website. However, permanent cookies can also be used for online marketing, for example.
Cookies can be completely or partially deactivated and deleted at any time in the browser settings. Without cookies, our website may no longer be fully available. We actively request – at least if and insofar as necessary – express consent to the use of cookies.
For cookies that are used to measure success and reach or for advertising, a general objection («opt-out») üvia the AdChoices (Digital Advertising Alliance of Canada), the Network Advertising Initiative (NAI), YourAdChoices (Digital Advertising Alliance) or Your Online Choices (European Interactive Digital Advertising Alliance, EDAA).
We may collect the following information for each access to our website, provided that this information is transmitted by your browser to our server infrastructure or can be determined by our web server: Date and time including time zone, IP address, access status (HTTP status code), operating system including user interface and version, browser including language and version, individual sub-pages of our website accessed including the amount of data transferred, last website accessed in the same browser window (referrer).
We store such information, which may also constitute personal data, in server log files. The information is required to provide our website in a permanent, user-friendly and reliable manner and to ensure data security and thus in particular the protection of personal data - also by third parties or with the help of third parties.
We may use pixel tags on our website. Zählpixel are also known as web beacons. Zählpixels – also from third parties whose services we use – are small, usually invisible images that are automatically retrieved when you visit our website. The same information can be collected with pixel tags as in server log files.
We send notifications and messages by email and via other communication channels such as instant messaging or SMS.
Notifications and messages may contain web links or pixel tags that record whether an individual message has been opened and which web links have been clicked on. Such web links and pixel tags can also record the use of notifications and messages on a personal basis. We need this statistical recording of usage to measure success and reach in order to be able to send notifications and messages based on the needs and reading habits of recipients in an effective, user-friendly, permanent, secure and reliable manner.
8.2 Consent and objection
You must generally expressly consent to the use of your email address and your other contact addresses, unless the use is permitted for other legal reasons. For any consent, we use the "double opt-in" procedure wherever possible, i.e. you will receive an e-mail with a web link that you must click on to confirm, so that no misuse by unauthorized third parties can occur. We may log such consents, including IP address, date and time for evidence and security reasons.
You can basically object to receiving notifications and communications such as newsletters at any time. With such an objection, you can also object to the statistical recording of usage for the purpose of measuring success and reach. We reserve the right to send necessary notifications and communications in connection with our activities and operations.
We use the services of specialized third parties in order to be able to carry out our activities and operations in a sustainable, user-friendly, secure and reliable manner. Such services allow us to embed functions and content into our website, among other things. In the case of such embedding, the services used collect the IP addresses of the users at least temporarily for technically compelling reasons.
For necessary security, statistical and technical purposes, third parties whose services we use may process data in connection with our activities and operations in aggregated, anonymized or pseudonymized form. This is, for example, performance or usage data in order to be able to offer the respective service.
We use in particular:
We use the services of specialized third parties in order to be able to use the necessary digital infrastructure in connection with our activities and operations. This includes, for example, hosting and storage services from selected providers.
We use in particular:
We use extensions for our website in order to be able to use additional functions.
We use in particular:
We try to determine how our online offer is used. In this context, we can, for example, measure the success and reach of our activities and operations as well as the effect of third-party links to our website. We can also, for example, test and compare how different parts or versions of our online offering are used (A/B test method). Based on the results of the success and reach measurement, we can in particular correct errors, strengthen popular content or make improvements to our online offering.
In most cases, the IP addresses of individual users are stored to measure success and reach. In this case, IP addresses are basically shortened («IP masking») in order to follow the principle of data economy through the corresponding pseudonymization.
Cookies may be used to measure success and reach and user profiles may be created. Any user profiles created include, for example, the individual pages visited or content viewed on our website, information on the size of the screen or browser window and the user's at least approximate location. Fundamentally, any user profiles are created exclusively in pseudonymized form and are not used to identify individual users. Individual third-party services with which users are registered may be able to assign the use of our online offering to the user account or user profile with the respective service.
We use in particular:
We may amend and supplement this privacy policy at any time. We will inform you of such amendments and additions in a suitable form, in particular by publishing the current data protection declaration on our website.
